Perth fashion powerhouse StreetX are teaming up with everyone’s favourite twisty treats, Pretzel, for an epic black and signature baby pink t-shirt collab. These tees are available now - just in time for the silly season!
Bring the fire to your mouth and your wardrobe as you feast on a Sriracha Pepperoni Pretzel wearing your new favourite tee. Or, complement the soft pink design with a Pink Fluffy Marshmallow Pretzel.
Both parties played a key role in the end product. Dan and his team designed their limited-edition collection around the concept, and Pretzel created their delicious treats around this idea.
StreetX founder Daniel Bradshaw says he is looking forward to eating the pretzels which came out of the collaboration.
Dan built his brand from humble beginnings as a small online store in 2011, and is now an unstoppable fashion power house in Perth and overseas.
His success comes from having a different perception of Perth and what it has to offer. Speaking to Dan about this latest collaboration, this is what he had to say:
Many industries, music, arts, everyone sort of tries to portray life elsewhere, when we’ve got so much opportunity here [Perth], why not focus and build upon that?
We want to smash that idea that you have to leave Perth to be successful.
We are doing what no one else is doing. We're working with all different types of business. We've done beef jerky and are doing a pretzel now; we've worked with cafes. We have an amazing store that obviously looks nothing like you'd expect a t-shirt brand to look like.
Support local this Christmas season Perth, and support two Perth businesses with one t-shirt purchase.